Job Title: Engagement / Digital Manager
Job Title Reporting to: Country Manager
Qualifications: Bachelor’s Degree in Journalism, Communication or Marketing preferred
Experience:
Experience:
- 3 + years’ work experience in developing interactive content
- 3 + years’ experience with digital, blog, and social content
- 3 - 5 years’ experience in creating / writing content for web
- 3 - 5 years’ experience in online content strategy
- 3 – 5 years’ community management experience
Key Relationships:
- Country Manager: High level reporting to Country Manager
- Chief Medical Officer - SA and Clinical team: Managing content workflow and quality assurance by working closely with Chief Medical Officer – South Africa and Clinical team
- Copy Writers: Managing content team and deliverables
- Managing and guiding the Kenyan content team
- Developing a quarterly content calendar for East Africa
- Growing and managing the brand’s online platforms and social communities
- Implementing group social and group customer relationship management strategies
- Driving engagement on the Hello Doctor platforms
- Work closely with South African team to include messaging in the content rollout incl. Marketing, Development, Agency and Product teams
- Identifying opportunities for influencer engagement opportunities, both online and via "real-world" initiatives.
- Developing relationships with possible partners
- Running daily standup meetings with content team
- Managing content targets and deliverables
- Managing content workflow and quality assurance by working closely with Chief Medical Officer – South Africa and Clinical team
Business Skills Required:
- Strong communication skills – need to have the ability to communicate ideas, suggestions, and concepts
- Understanding and knowledge of SEO and inbound marketing
- Need to be persuasive and be able to influence decisions within the business
- An analytical mind and interest in using data to optimize/scale content
- Need to be persuasive and be able to influence decisions within the business
Specific Skills Required - more specific to this Job Profile:
- An analytical mind and interest in using data to optimize/scale content
- Need to be able to motivate and drive the in-house content team
- Strong communication skills – need to have the ability to communicate ideas, suggestions, and concepts
Computer Skills Required:
- MS Office
- Presentation skills
- Expert on social media
Key Competencies as an Employee of Hello Doctor:
Passion & values
A key requirement is passion for Hello Doctor’s vision of transforming healthcare and improving lives.
We are looking for people for whom this is not just a job, but a calling to make a difference.
Work / life balance
- Maintains a conscious balance between work and personal life so that one doesn’t dominate the other
- Is not one-dimensional
- Knows how to attend to both
- Gets what he/she wants from both
Dealing with ambiguity
- Can effectively cope with change
- Can shift gears comfortably
- Can decide and act without having the total picture
- Isn’t upset when things are up in the air
- Doesn’t have to finish things before moving on
- Can comfortably handle risk and uncertainty
360 Communication
- Provides the information people need to know to do their jobs and to feel good about being a member of the team and/or the company
- Provides individuals information so that they can make accurate decisions
- Is timely with information
Planning
- Accurately scopes out length and difficulty of tasks and projects
- Sets objectives and goals
- Breaks down work into the process steps
- Develops schedules and task/people assignments
- Anticipates and adjusts for problems and roadblocks
- Measures performance against goals
- Evaluates results
Drive for results
- Can be counted on to exceed goals successfully
- Is constantly and consistently one of the top performers
- Very bottom-line oriented
- Steadfastly pushes self and others for results
Self-development
- Is personally committed to and actively works to continuously improve him/herself
- Understands that different situations and levels may call for different skills and approaches
- Works to deploy strengths
- Works on compensating for weakness and limits
Customer Focus
- Is dedicated to providing the highest quality products and services which meet the needs and requirements of internal and external customers
- Is committed to continuous improvement through empowerment and management by data
- Is willing to re-engineer processes from scratch
- Is open to suggestions and experimentation
- Creates a learning environment leading to the most efficient and effective work processes
Application Procedure:
Applicants should email their cover letter and CV with names of three referees who can provide confidential assessment of their capabilities. Indicate on your CV your current and expected salary.
All communication relating to application for these positions should be addressed to:
hellodoctor@preferredpersonnel.co.ke
On the subject matter of the email, ensure you indicate the position you are applying for.
Applications should be received by 28th October 2014.
Please note only shortlisted candidates will be contacted.
Applicants should email their cover letter and CV with names of three referees who can provide confidential assessment of their capabilities. Indicate on your CV your current and expected salary.
All communication relating to application for these positions should be addressed to:
hellodoctor@preferredpersonnel.co.ke
On the subject matter of the email, ensure you indicate the position you are applying for.
Applications should be received by 28th October 2014.
Please note only shortlisted candidates will be contacted.