Leading FMCG Multinational Attractive Jobs
Our client is a well established multinational which has been manufacturing and marketing leading FMCG brands in Kenya and other parts of the world for many years.
Send your application with a detailed CV and a daytime telephone number.
Our client is a well established multinational which has been manufacturing and marketing leading FMCG brands in Kenya and other parts of the world for many years.
They wish to fill the following vacancy:
Group Brand Development & Activation Manager
Job Ref MN 6004
Job Profile
Job Ref MN 6004
Job Profile
- Create and develop brand activation plans for the implementation of brand’s strategy to support the regional marketing strategy ensuring that the end markets aspects are aligned with the Region.
- Deliver brand targets for various brands sustaining brand performance and profitability.
- Monitor, control and report brand performance through brands health indicators and key consumer KPIs (market share, awareness, trial, attribute rating etc)
- Providing solutions to shortfalls.
- Explore and exploit new opportunities for the brand portfolio.
- Manage the NPD process for the brands in the CBU ensuring delivery of brands NPD5 post Gate 2 and ensuring that its requirements are managed and delivered according to targets.
- To provide required CBU input to NPDs pre Gate 2
- Identify local brand consumer insights and deliver agreed marketing research plans.
- Implement pricing policy for products within the brand portfolio in CBU
- Develop & execute approved brand M&C plan within guidelines & budget within the end market
- Understand & apply relevant external environment factors including consumer insights, competitor activity and other CBU activity networks
- Product Life Cycle Management including demand forecasting and minimizing residuals for the end market
- Work with channel team ¡n development of Trade Marketing plans in the end-market
- Proactively identify sources and resource needs to support brand growth.
- Other related brand management strategic
Person Profile
- Bachelor degree
- 4-5 years experience in hands on brand management
- Professional qualifications in marketing
- IT savvy MS Office suite for application
How to Apply
Send your application with a detailed CV and a daytime telephone number.
You SHOULD disclose your current or past salary.
Failure to disclose may disqualify your application.
Apply via email only to recruit@manpowerservicesgroup.com so as to reach us by 25th July, 2014.