Wednesday, October 29, 2014

Airline E-Marketing Manager Job in Embakasi Nairobi

Our client in the Airline Industry is in need of a E-Marketing Manager at their Embakasi, offices Nairobi.
 
Department: Commercial

Description: This position holder must define, develop, execute and optimize the online distribution channels and online marketing to achieve the brand awareness and revenue targets. 

The incumbent shall also manage E-business development, Site Management as well as Content Management.
 
Job Requirements:
  • Develop the communication and social media strategy and policies to build the brand and create loyalty.
  • Creation of a realistic and prioritized online distribution roadmap to optimize distribution channels and realize innovation.
  • Create comprehensive information dissemination channels providing complete and timely information.
  • Optimize operating products and services and improve the user friendliness of all channels
  • Develop and maintain relationship with existing and new distribution partners
  • Develop, optimize and support the execution of online marketing and CRM campaigns.
  • Manage the online activities and campaigns across different channels to ensure program specific ROI goals are met.
  • Work with IT to develop and maintain technical components needed for SEM, SEO and Affiliate programs, including product data feeds and links.
  • Support the execution of incident- and crisis related communication.
  • Develop budgets and forecasts for marketing channel campaigns.
  • Develop reports measuring the use of and customer satisfaction of various channels.
  • Shall be responsible for managing a team including the PR company.
Key Requirements:
  • At least a Bachelor’s Degree with a minimum of 5 years’ experience in E-business and On-line Marketing, with 4 years’ experience at Management level.
  • Demonstrated ability to create programs that increase revenue and generate customer acquisition, conversion and retention.
  • Proven success managing Search Engine Optimization (SEO), Search Engine Marketing (SEM) and social media initiatives
  • Strong commercial attitude, with the ability to think strategically.
  • Energetic, dynamic, socially savvy candidates with innovative mindset preferred.
  • Good analytical and critical thinking skills, problem-solving, judgment and decision-making skills.
  • Ability to build business relationships, build consensus and work effectively within cross-departmental teams in the organization as well as third party partners
  • Ability to work collaboratively within a team; to guide, mentor and coach employees and enhance their skills and competencies.
  • Absolute and unquestioned integrity, confidentiality and respect.
  • Positive, energetic self-starter with a high level of personal drive and resilience
If you believe you qualify for this position, please send your CV and details of your current and expected remuneration to: resume@interviewupconsulting.com

Only qualified candidates will be contacted.