Brand Development & Activation Manager job in Kenya

Leading FMCG Multinational Attractive Jobs
Our client is a well established multinational which has been manufacturing and marketing leading FMCG brands in Kenya and other parts of the world for many years. 

They wish to fill the following vacancy:

Brand Development & Activation Manager
 

Job Ref: MN 6002
 

Job Profile

• Implement brand strategy to grow and sustain brand performance and profitability.
• Monitor, control and report brand performance through brands health indicators (Net Net Sales, Gross Margin, Marketing Contribution) and key consumer KPIs (market share, awareness trial, attribute rating etc) Providing solutions to shortfalls.
• Support the management of the New Product Development process for the brand in the Commercial Business Unit.
• Support and monitor the implementation of pricíng policy for products within the brand portfolio in the Commercial Business Unit.
• Support the development & execution of approved brand media & Consumer plan within guidelines.
• Understand & apply relevant external environment factors including consumer insights, competitor activity and other Commercial Business Unit activity (networks)
• Support Product Life Cycle Management including demand forecasting and minimizing residuals.
• Effective execution of Trade Marketing plans
• Participate actively in company wide initiatives as required - e.g Margin Improvement.

Person Profile

• Bachelor Degree
• 3-4 years demonstrated experience in Brand Management
• Professional Qualification ¡n Marketing is essential
• IT savvy including the use of MS Office Suite of Applications

How to Apply

Send your application with a detailed CV and a daytime telephone number. 

You SHOULD disclose your current or past salary. 

Failure to disclose may disqualify your application. 

Apply via email only to recruit@manpowerservicesgroup.com so as to reach us by 25th July, 2014.