Position: National Sales Manager
Company Profile: Our client is one of the largest manufacturers of confectionery, footwear, food and stationery products in Kenya.
Location: Rwanda
Main Purpose of Job
To Achieve Sales target & distribution objectives for overall strategic regional development through:
Driving all Route to Market (RTM) programs in the region.
Channel and Distributor plan execution and its follow-up
Execution of regional plan and strategy
Leading, coaching and developing Sales representatives to implement the channel and customer plans and achieve the desired in-store conditions and sales objectives at the store level.
Main Responsibilities / Job Summary
Market
Set the individual monthly, quarterly and yearly target for each Area or Sales Manager
Identify National sales opportunities & potential for OPL input and plan for future needs
Develop National sales strategy to be incorporated with Regional Plan
Ensure implementation of regional & channel strategy
Involved in OPL discussion on volume & input with marketing and CCSD
Monitor progress against RIG
Monitor trends (market, competitors)
Ensure merchandising of company products and market hygiene according to the company’s guidelines and standards
Implement promotions and produce reports as required
Ensure product availability at all relevant outlets through the distributor’s sales force as per Company guidelines
Ensure compliance of Area Sales Manager and Sales Officers with their respective roles & responsibilities
Ensure use of POP materials efficiently according to the company’s guidelines and standards
Review & correction of rolling forecast
Distributor
Manage and develop National distributors in an active and profitable manner
Appointing and retiring distributors
Ensure implementation of guidelines of distributor
Define the boundary for each distributor and ensure the sales within each boundary
Ensure the proper and correct execution of sales, discount and trading terms determined by the company
Ensure that the distributor is efficient and has sufficient support for market coverage
Monitor & minimize bad goods level returns
Coordinate with RTM Manager in developing the Distributor Business Plan
Monitor Distributors’ Operating overhead expenses and profitability (ROI)
Monitor Distributors’ debt and ensure that the payment terms are respected
Develop strong business relationship with key customer
Monitor trade spend
Optimise expenditure of secondary sales force
Define Training needs for the whole sales force level and ensure adequate training evaluation is done
Conduct performance evaluation of Area Sales Mgr & Sales Officers within the branch & review accountabilities
Generate accurate and timely report on: competitor activity, price change and promotional support
Recommend appropriate actions as required to meet or surpass sales objective for each ASM territories
Schedule the appropriate amount of time to work with each individual within the team
Conduct regular meetings in most impactful, successful and cost effective manner
Coordinate correspondence and communication between HO and the team
Sign internal and external correspondence, expense, leave application and others
Reward recognition and career planning for all sales staff
Key knowledge, qualifications and experience
Channel/outlet details and trends
Distributor related legal guidelines and basic finance
Minimum University degree in related field
Minimum 5 years in Sales operations preferably in Rwanda
Strong Key account & Customer management experience
Multi-Functional exposure ( Desirable )
Marketing Exposure ( Preferred & added advantage )
Market (internal/external) exposure
East and Center African knowledge
To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line.
Kindly also mention your current/ last salary and benefits.
Only shortlisted candidates will be contacted.
Company Profile: Our client is one of the largest manufacturers of confectionery, footwear, food and stationery products in Kenya.
Location: Rwanda
Main Purpose of Job
To Achieve Sales target & distribution objectives for overall strategic regional development through:
Driving all Route to Market (RTM) programs in the region.
Channel and Distributor plan execution and its follow-up
Execution of regional plan and strategy
Leading, coaching and developing Sales representatives to implement the channel and customer plans and achieve the desired in-store conditions and sales objectives at the store level.
Main Responsibilities / Job Summary
Market
Set the individual monthly, quarterly and yearly target for each Area or Sales Manager
Identify National sales opportunities & potential for OPL input and plan for future needs
Develop National sales strategy to be incorporated with Regional Plan
Ensure implementation of regional & channel strategy
Involved in OPL discussion on volume & input with marketing and CCSD
Monitor progress against RIG
Monitor trends (market, competitors)
Ensure merchandising of company products and market hygiene according to the company’s guidelines and standards
Implement promotions and produce reports as required
Ensure product availability at all relevant outlets through the distributor’s sales force as per Company guidelines
Ensure compliance of Area Sales Manager and Sales Officers with their respective roles & responsibilities
Ensure use of POP materials efficiently according to the company’s guidelines and standards
Review & correction of rolling forecast
Distributor
Manage and develop National distributors in an active and profitable manner
Appointing and retiring distributors
Ensure implementation of guidelines of distributor
Define the boundary for each distributor and ensure the sales within each boundary
Ensure the proper and correct execution of sales, discount and trading terms determined by the company
Ensure that the distributor is efficient and has sufficient support for market coverage
Monitor & minimize bad goods level returns
Coordinate with RTM Manager in developing the Distributor Business Plan
Monitor Distributors’ Operating overhead expenses and profitability (ROI)
Monitor Distributors’ debt and ensure that the payment terms are respected
Develop strong business relationship with key customer
Monitor trade spend
Optimise expenditure of secondary sales force
Define Training needs for the whole sales force level and ensure adequate training evaluation is done
Conduct performance evaluation of Area Sales Mgr & Sales Officers within the branch & review accountabilities
Generate accurate and timely report on: competitor activity, price change and promotional support
Recommend appropriate actions as required to meet or surpass sales objective for each ASM territories
Schedule the appropriate amount of time to work with each individual within the team
Conduct regular meetings in most impactful, successful and cost effective manner
Coordinate correspondence and communication between HO and the team
Sign internal and external correspondence, expense, leave application and others
Reward recognition and career planning for all sales staff
Key knowledge, qualifications and experience
Channel/outlet details and trends
Distributor related legal guidelines and basic finance
Minimum University degree in related field
Minimum 5 years in Sales operations preferably in Rwanda
Strong Key account & Customer management experience
Multi-Functional exposure ( Desirable )
Marketing Exposure ( Preferred & added advantage )
Market (internal/external) exposure
East and Center African knowledge
To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line.
Kindly also mention your current/ last salary and benefits.
Only shortlisted candidates will be contacted.